Knickers of Hyde Park was the dream of its founder and President, Jenalyn Schneider. Ms. Schneider’s dream stemmed from both a personal passion for lingerie and the entrepreneurial desire to one day have her own business. To make this dream a reality, after college, she worked for two top-tier, national department stores in the buying, management and selling sides of their businesses.

In time, she gave up the corporate world to focus on opening her own boutique. She felt there was a need for a specialty lingerie boutique that offered not only a beautiful assortment of quality merchandise, but just as important, the ultimate in personalized service; especially in the art of bra fitting and expert knowledge of the merchandise.

Founded in 1999, Knickers of Hyde Park has, for over 19 years, focused on making women feel more beautiful, sexy & comfortable. It has become a destination for women seeking a unique and special lingerie shopping experience. The store established itself as a bra fit specialist and has grown to be a full lingerie boutique.

If you have ever felt that buying lingerie can be difficult and disappointing, Knickers of Hyde Park wants to change that completely. We want you to enjoy your shopping experience and be excited to come back for more!!

The best compliment a customer can give us is to recommend us to their friends and family. To see what some of our customers say about us, in letters they write and in postings they make, click here.

Come visit us and let us show you what we can do for you. Appointments are always available, but never necessary. Convenient parking is available both on Erie Avenue, on Hyde Park Square; and in a lot off Edwards Road, just north of Erie.